• Wil Reynolds Wil Reynolds

    April 29, 2007

    BAD SEOS BEWARE – Google personalized is here!

    As an SEO, I am constantly trying to dispel search myths and misconceptions to the best of my little ability. I also try to get people to evaluate SEO campaigns and companies in the right light. Like any other direct marketing channel, they should be evaluated on ROI. I have always thought that …

  • April 24, 2007

    Text Messaging & The Mobile Marketing Generation

    One of the areas that I know I am weak in is mobile marketing. It probably has to do with personal preference – I don’t like to be that connected. I don’t own a Blackberry (or Crackberry, as I affectionately call my husband’s PDA, since the only time I have found I can …

  • April 16, 2007

    Current Events & PPC

    I’m piggybacking on a great article Joe wrote a few months ago. I thought I’d bring another example to light. I was watching the nightly news on April 5th and heard that the Transportation Department announced that within 5 years all cars must have electronic stability control in them. I’m all about …