• November 28, 2006

    Be a Competition Spy: 5 Minutes to Competitive Information

    Spy on your competition in five minutes! Using three free tools available on the web, it is possible to quickly do competitive research and discover insightful information. Find your competitor’s monthly visits, average page views, organic rankings, pay per click budgets, and pay per click search terms, and more, simply by knowing your …

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  • November 21, 2006

    The Thrill of the Search

    If you work in search engine optimization, I know you know this feeling. The keyword you have been tweaking on your client’s site and for which you have been working on obtaining links for weeks now finally breaks into the top ten on Google. You ran a report and found that the SEO …

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  • Wil Reynolds Wil Reynolds

    November 14, 2006

    Eight ways Big Brands Screw up Search – A case study: Nike.com

    After posting a blog entry on our site titled, “How Big Brands Screw Up Search,” I got to thinking… let me pick out one such company and give a live example. Today, I am picking on Nike.
    I did a search on Nike as a keyword, and just that word alone came back with over 2.5 …

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